“I started the PR network in order to offer a low cost support network for our tri-county area marcomm professionals. It doesn’t replace the benefits of joining a professional networking association, but it seems to have filled a niche in making a daily dialogue available for our many tri-county practitioners.”

Hamburger says she was also motivated by the rising costs involved with professional networking. “Those most often in need of networking, such as recent graduates, the underemployed or temporarily unemployed, are the very people who have the most trouble attending events due to rising costs of membership and meeting fees.  While there is great value to be found through a professional fee-based association, it also can be cost prohibitive for some. In addition, this enables someone in Dade County to know what is going on in Broward and Palm Beach County and vice versa, should they only want to attend an event out of their local area now and then, without having to search for that information.”

The network provides a one-stop shop for information of interest to South Florida marcomm practitioners such as links to area  professional organizations that serve this career niche, as well as vendor listings, and information on support PR services, such as price lists for media lists, clipping services, and more.

“In its first year, the SFPRN has helped numerous people find employment in jobs they now enjoy as well as hosted its own events at such locations at ME Productions; Rosevine Winery; American Intercontinental University; and its inaugural event at Bad Ass Coffee,” adds Hamburger..

The Daily Digest is free and Hamburger says that event mixers are often affordable because area vendors and sponsors often off-set the fees, enabling her to keep the costs low through cross promotion.

For additional information about SFPRN or to sign up for the updates, visit the site at www.sfprn.com or at http://finance.groups.yahoo.com/group/PRListserve

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About The South Florida PR Network & Daily Digest